Entrepreneurship - Solo Innovator

Do You Need To Be A Developer To Start a SaaS?

ByTom Farmer 05/23/202310/16/2023

The software-as-a-service (SaaS) industry has witnessed remarkable growth in recent years, transforming the way that businesses operate and how individuals access various services. The beauty of the SaaS model is its ability to span many different industries, meaning lots of potential customers and that pricing is often recurring monthly subscriptions, meaning lots of long-term, predictable income. That’s great news if you’re looking to start a business!…

5 Signs You Need To Move On From Your Startup

ByTom Farmer 05/22/202310/13/2023

Knowing when to throw in the towel with your startup can be incredibly difficult. When you’ve spent a lot of time developing your product it can be incredibly difficult to let go. I know. I’ve been there. I spent over 4 months working on my first startup, Status Hive, before launching it to the world. I then spent months after that trying to market it and…

Entrepreneurship | Sell | Start Your Business

How To Get Your First 1,000 Customers

ByTom Farmer 05/11/202310/13/2023

Now that you’ve got your first 100 customers, it can feel daunting to work out how you’ll achieve 1,000 customers for your new business. In this blog post, we’ll explore effective strategies that can help you expand your customer base and take your business to the next level.

Entrepreneurship | Find The Idea | Iterate

What Is The Stairstep Method and How Can I Use It To Become an Entrepreneur?

ByTom Farmer 05/10/202310/12/2023

Launching your first product can be an incredibly daunting task. With so many different steps being needed to launch your business, such as validating your idea, creating a marketing plan and building your product, it’s no wonder that so many businesses fail. In this post, we’re going to discuss the stair-step approach to becoming an entrepreneur.

Entrepreneurship | Find The Idea | Start Your Business

The Complete Guide To Validating Your Business Idea

ByTom Farmer 03/30/202310/05/2023

Learn how to validate your starup idea to ensure entrepreneurial success

Document | Entrepreneurship

How Do They Compare? B2B vs B2C

ByTom Farmer 03/29/202310/05/2023

When you’re thinking of an idea for your new SaaS app, it’s common to think about whether your target audience should be businesses (B2B) or consumers (B2C). In this blog post, we define what B2B and B2C startups actually look like and help you to determine which target audience you should go after.

Entrepreneurship | Iterate | Sell

The Top 5 Alternative Marketing Strategies For Your Startup

ByTom Farmer 03/28/202310/04/2023

Developing a solid marketing strategy is one of the most important tasks to complete when launching a new startup. A well-designed marketing plan can help your company to reach its target audience more effectively and generate new leads. With so many marketing options available, it can be overwhelming to determine the most effective strategies for your business.

Entrepreneurship | Iterate | Sell

Everything You Need To Know About Hiring Staff For Your Startup

ByTom Farmer 03/24/202310/04/2023

Discover essential insights for hiring staff in your startup. Learn to build a strong team and navigate the hiring process effectively

Document | Entrepreneurship | Sell

The 9 Most Common Startup Mistakes and How To Avoid Them

ByTom Farmer 03/23/202310/04/2023

As an entrepreneur, you are likely to have to deal with some important decisions that will determine the overall success and profitability of your business. To help guide you through the early stages of starting your business, we have compiled a list of 5 costly mistakes that many startups make

Entrepreneurship | Iterate | Sell

How Can I Reduce Customer Churn?

ByTom Farmer 03/14/202310/04/2023

As a business founder, you know that retaining existing customers is crucial for the long-term success of your startup. Customer churn can have a significant impact on the revenue of your business if left unmanaged. In this post, we’ll explore how you can identify and reduce the amount of customer churn that your business experiences.

Entrepreneurship | Find The Idea

Your Complete Guide To Building a Micro-SaaS

ByTom Farmer 03/12/202310/02/2023

The concept of Micro-SaaS has gained popularity in recent years due to its low barrier to entry and potential for high profits. Entrepreneurs can build a Micro-SaaS business with minimal time and monetary investment and still generate significant revenue by catering to a small but loyal customer base. This blog post covers all of the core information that you need to know in order to decide whether a micro-SaaS business is right for you.

Document | Entrepreneurship | Find The Idea | Sell

What Do Investors Look For In SaaS Startups?

ByTom Farmer 03/10/202307/17/2023

Whether you’re working towards getting your first 100 customers or growing your startup to a million-dollar business, getting a great investor onboard can be a crucial step if you’re looking to rapidly scale your business. In this post, we’ll take a closer look at what investors look for in SaaS startups, and provide some tips on how to position your company to get an investment.